Lazada Uses Chartered Flights for Delivering Tonnes of Orders on this Sales Season

Post by Anupam Pandey | Jan 09, 2019

There is no doubt about the dominance of Lazada in the E-commerce sector of the Philippines and in fact, throughout most countries of South East Asia. This sales season has once again demonstrated this predominancy as the online shopping platform compiled a new milestone of selling on the sales events held in the month of November and December. The website garnered an astonishing figure of 1.3 billion visits on these sales events and sold 20 times more products from the average sales done in one day on their 12.12 sales event.

But the thing which is even more shocking is that Lazada had sold too much than what it has ever expected and prepared for. The company was to deliver a whopping 200 tonnes of parcels due to the mammoth sales it did on the 12.12 sales event. It was unprecedented and Lazada could not figure out how it would do it in the given time owing to the fact that the company operated in six countries of the region and the sales event was no lesser successful in any of these countries. Lazada finally came with a plan to deliver the orders of each island through 3 chartered flights in a scheduled route.

These chartered flights were hired by the company in association with Taobao Selection and few other overseas merchants that had to deliver their products in the region. The chartered planes carried more than 200 tonnes of the parcel from island to island and saved much of the shipping time that company would have taken otherwise. This is the first time that an online platform in the region had to use chartered flights in order to get the orders delivered. Lazada had said in a statement given by its CEO that the company would readily seek any possible and practical way to serve its promises and offer a seamless experience to its customers and that it was just one of those ways.


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